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Kate Clayton

pro Member - North Somerset

Episode Two

In food and drink it really IS what’s on the outside that counts - a brand only has 8 seconds to grab consumers’ attention on shelf.

A bit about me...

I've always been driven by logic, rational thinking, efficiency and organisation but with a passion for design. I didn't think the two could mix, so imagine my 17yr old self's excitement when I discovered there was actually a degree in 'Design Management'.

Being able to use my left-brain skills within the design industry - I loved it - and have never looked back!

Having been with the business for almost 20yrs, starting on the Client Management side, and now heading up our own Marketing and New Business, it's been a rollercoaster. 

In 2022 we launched our own complete brand transformation - new name, new look & feel, new ethos - and we've never been clearer about who we are, what we do and the brands we want to help grow and thrive.

If you're an ambitious food and drink brand looking to launch or grow your brand, then I'd love to have a chat about how your brand identity and packaging design can have a huge impact on attracting those all important consumers.

 

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